Product Overview Get dramatic body and thicker, volumised hair with Pureology Pure Volume Shampoo 250ml. Perfect for use on coloured hair thanks to its AntiFadeComplex, this body-boosting shampoo lifts hair at the roots, cleansing and weightlessly strengthening each hair fibre. Featuring eucalyptus and wheat protein to smooth hair and prevent breakages, this purifying shampoo will add impressive volume to your hair and leave it feeling softer, stronger and refreshed. Directions for Use Apply a small amount of shampoo to wet hair. Work into a lather using a massaging motion. Rinse thoroughly and repeat if necessary. For best results, follow with Pure Volume Conditioner.